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Six tips for recruiting during & post Covid-19 pandemic

By Skeeled

As we move through the Covid-19 pandemic, organisations will be increasingly looking to the future and the talent they need to be competitive.

Research from XpertHRi in the USA reveals that recruitment and hiring are some of the top concerns of HR professionals this year.

Here are six tips to help HR leaders set up a new talent acquisition strategy and ensure hiring success in 2021:

Review the Recruitment Process – Running a recruitment audit will fine-tune the hiring procedures and highlight any changes needed. Companies will need to evaluate everything, from how easy it is to apply for a role at the company, to how candidates are being screened and assessed. HR should update communication protocols and improve the selection process to make sure they hire the right talent.

Identify New Hiring Goals – The pandemic has highlighted the need for different skills. Many organisations have digitised aspects of their business, creating new types of roles that didn’t exist before and which require a new skill set. The ideal candidate before now may not suit the current business needs. Businesses need to identify the roles needed, the skills required to succeed in those roles and the ideal candidate profile, taking into consideration possible changes in the company’s culture since the start of the pandemic.

Improve Job Diffusion – Recruitment marketing is key to attracting the right talent. Using a talent acquisition tool companies can easily create and run efficient job campaigns, reaching and engaging with the ideal candidates through the most effective channels for their business.

Boost the Candidate Experience – Unfortunately, some organisations still don’t give the candidate experience the importance it deserves but providing a seamless experience and creating meaningful connections with candidates is even more essential now. Companies must deliver a clear and strong message to candidates to promote trust in them as a future employer. This requires fine-tuning the current recruitment process, giving recruiters the chance to develop a more thoughtful, engaging, empathic and transparent process, which will remain valuable even after the pandemic is over.

Leverage Technology in the Interview Process – Technology can improve the interview process in many ways. Online video interviews allow the recruitment process to progress even if recruiters and candidates cannot meet face-to-face. Having a one-way video interview in which candidates answer some questions offers prospective employers the opportunity to get a feel for candidates before they need them and assess their basic skills and company fit – it can be a great screening tool.

Our recruitment technology also offers a suite of talent acquisition tools, such as interview scorecards which enable companies to conduct structured interviews and evaluate candidates using the same criteria.

Use Predictive Assessments – Predictive pre-hire assessments allow companies to be more strategic and run an efficient selection process, by moving from traditional experience- based assessments to selecting candidates with the right attitude and potential. Soft skills are in high demand, and recruiters can now make great use of AI-based assessment technology that uses algorithms to predict someone’s work behaviours and future performance, to discover a candidates’ true potential and identify the perfect fit for a given role.

To conclude

Although businesses are still navigating uncertain times, HR leaders need to have strategies in place to attract and hire the right talent to help their business grow. For many this will involve taking a fresh approach to talent acquisition that is fit for purpose in our changed world.

i https://www.shrm.org/resourcesandtools/hr-topics/talent-acquisition/pages/recruiting-is-top-hr-concern-2021.aspx

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