• Covid-19 – click here for the latest updates from Forum Events & Media Group Ltd

  • Les Mills
  • Serious games specialist GingrTech secures Oliver Twins investment

    GingrTech, developers of the award-winning ROCKET Serious Games platform for experiential learning, has announced that games industry legends Philip and Andrew Oliver, AKA ‘The Oliver Twins’ (pictured), are investing a significant amount to fund the next stage of the company’s growth.

    GingrTech has recently gone to market with a Series A round to expand its activities in the USA after early successes proving the market.

    The company has built a highly adaptive platform (ROCKET) that allows new competitively priced games to be produced quickly depending on the needs of the client. Wherever there is a need for improving business acumen, large-scale change projects or to drive the need for whole-of-systems thinking, ROCKET can be used to drive the outcomes of the client businesses.

    ROCKET has now attracted a range of BlueChip clients in the USA who are tapping into the power of experiential learning. The platform accelerates the speed at which people learn and it provides the context for improvement: It says that answering the ‘Why?’ for change is where many training and transformation programmes fail – if you can win the hearts and minds of participants early in their journey, you have a significantly higher chance of programme success.

    The serious games marketplace is set to explode in the next few years with a market likely to be valued at $25Billion globally.

    Tim Dew, founding Director at GingrTech, said: “This investment is a phenomenal endorsement for what we are doing. The Oliver Twins have been making entertainment games for nearly 40 years, having founded Blitz Games and Radiant Worlds. Their input and experience will help bring traditional gaming experience to the serious games sector.”

    Philip Oliver said: “Andrew and I have always been convinced that people learn better through play, and games are a brilliant way to guide that experience. We love that Tim and his team are passionate about applying this to the corporate world with ROCKET. They have the right approach and we wanted to help them with their ambition and journey to success.”

    AUTHOR

    Stuart O'Brien

    All stories by: Stuart O'Brien

    Leave a Reply

    Your email address will not be published.